Digital Marketers

Neil Patel: From Mopping Floors to Becoming a Multi-Millionaire

The story of Neil Patel can be an inspiration for anyone. Neil Patel is an entrepreneur and Internet marketing expert. He is also an angel investor popular among masses. He has been recognized and honored by both government and corporate bodies for his successful ventures.

President Obama honored him as one of the top 10 influencers below the age of 30.

Making fortune by helping others

Neil’s popularity lies in the fact that he not only makes millions for himself but also for his clients. He has helped many fortune 500 companies like Amazon, Samsung, America Online, HP, Microsoft, GM and NBC, etc.

He is the co-founder of three companies viz. Crazy Egg, Kissmetrics and Hello Bar.  All of these companies are successful. He learnt the secret of business through his maternal uncles, who run multiple businesses. His mother also started a business of home daycare and ran it successfully. If you want to know more about him, you can visit www.neilpatel.com, which is also an online marketing blog.

Neil Patel’s Top 10 Rules For Success

Early life

Neil Patel was born in London in 1985.  He had business running in his genes. His family shifted to Orange County, California, when he was just a kid. At a young age, when kids watch channels like Cartoon Network, Neil used to watch Bloomberg and CNBC.  So from breakfast to dinner, he was learning about business and markets not only through his family members but also through TV channels.

Neil’s early business ventures 

Neil was a good problem solver since his childhood. He used to answer questions and solve arithmetic problems quickly at a young age. His first business venture was to sell burnt CDs and black boxes, when he was just in his High School. Later on, he realized that the gig was illegal, so he left his first venture with a sad state of mind. He also sold tickets at cinema houses, but his first real job was working at Knotts Berry Farm. His job responsibilities at KBF included emptying trash cans, cleaning, collecting trash, and mopping the floor.

He was quite satisfied with this job because it brought him a few extra cents per hour.  Then he started selling vacuum cleaners that were priced as high as $1600 per unit. He didn’t like the job because the first product that his sold was returned within a week’s time. He didn’t think that such kind of sales job could help him become rich. He also didn’t have faith in the product.

In the meantime, his maternal uncle suggested that he can make good money as an Oracle consultant.  The idea didn’t work but at the same time. Inspired by the success of monster.com during dot com boom on 2000s, he took a decision to create his own job board and it was later on christened as Advice Monkey. He couldn’t make much money through Advice Monkey but a good thing happened to him – He learnt a lot about Internet marketing in the process and how to bring traffic, when he was barely a teenager.

Saddened by his failure at Advice Monkey, Neil went back to college and took some courses in Internet marketing. His fortune revived, when he got in touch with a company named Advantage Consulting Services, which was into digital marketing.

Neil Patel’s entry into the field of digital marketing

As far as Neil Patel’s entry into the field of digital marketing is concerned, there seems to be an invisible hand of destiny in it. It is not that he was too fond of this subject. In fact, he had no choice.

He created his first website, when he was barely 16 years of age. He wanted to promote his website and therefore he contacted certain digital marketing agencies. But these Agencies couldn’t deliver any results and all his money was wasted. After this, he had no choice but to learn digital marketing on his own. Over time, he became expert at it. However, he had no plans to offer digital marketing services to other clients, until he was introduced to Mike Kamo, who later on became his business partner.

They worked for 7 years together, before the decided to launch a digital marketing agency, but they also resolved that they would accept only those clients that they could deliver actual value and help them achieve their business objectives. So, integrity and honesty became the core values of Neil Patel Digital, the company that Neil and Mike founded together.

Neil Patel: 7 Business Mistakes That Nearly Broke Me 

Neil’s support base and success in business

Neil got divine assistance in the form of three different parties viz. his parents, who offered financial and moral support, Amee and Hiten Shah, who offered business support and Elpac folks who arranged projects for his new venture.

As the chief operating officer of Advantage Consulting Services, Neil made a lot of money by offering consulting services to Fortune 500 enterprises. His parents were instrumental in his success as they invested their entire life savings that was nearly $200,000 in his venture.  He incurred heavy losses that were near about 1 million dollars, when he invested in a web hosting company later on. He launched his own venture named as Crazy Egg, with the money left with him and decided to sell it for 10 million dollars, but he didn’t get good response from the market. So, he decided to run it himself and whoa! He had hit the jackpot.

Neil’s achievements

Apart from being the New York Times bestselling author, Neil has also been mentioned as a top influencer on the web by the Wall Street Journal.

Forbes has mentioned him in its top 10 list of marketers.

According to The Entrepreneur Magazine, he is the founder of one of the 100 smartest companies.

The United Nations has also recognized him as one of the top 100 entrepreneurs below the age of 35.

His uncles on his mom’s side were all entrepreneurs. So, business was not only in his genes but also in the environment he was raised as a kid. Inspired, his mother also decided to launch her own daycare business but it couldn’t last even for one year. His father was drawing an average salary and that’s the reason his family never enjoyed a rich lifestyle, when he was growing up.

His daily routine

Neil wakes up early in the morning and begins that his day by checking his messages, then he does some workout followed by a shower and breakfast and then his entire day is spent answering emails and handling official phone calls. In the evening, he spends some quality time with his family and friends.

His target for the next few years is to bring tons of traffic for nonprofit organizations and help people in need. He deserves respect for his kind efforts.

His success mantra 

Neil’s business mantra is “Regardless of how busy you are, always reserve sometime for your new customer, keep a slot for them and give them your utmost respect.”

Neil Patel’s Quotes

Wealthy Gorilla has compiled a long list of quotes from Neil Patel that can be source of wisdom and valuable business lessons for young entrepreneurs, startup owners and digital marketers. The top 12 quotes are as follows:

1. “I started out in business to make money and I have. But I found that money doesn’t bring you happiness, doing something worthwhile for others, is much more rewarding.”

2. “Do something you are passionate about because it won’t feel like work. This way you will work harder and longer.” 

3. “You can get bitter or you can get busy.”

4. “Knowing how to distinguish between an ideal keyword and the reality of queries will help you to refine your strategy and success as an online marketer.”

5. “If you want to continually grow your blog, you need to learn to blog on a consistent basis.”

6. “Don’t optimize for conversions; optimize for revenue.”

7. “When a designer gives you a bill, what do you see it as? An expense, right? When a designer gives me a bill, I see it as an investment. For me, it is something that appreciates and helps your business grows.”

8. Responding to a question “The biggest mistake you ever made?”

Neil: I lost over a million dollars into a hosting company. It was my worst investment to date. The idea we had was great, but the people who ran it weren’t rock stars. The big lesson I learned… ideas are a dime a dozen, it is all about the people.” 

9. “The key with blogging is to lay it all out there because sooner or later people are going to know what you know, so might as well be the first one to share the information and get credit for it.” 

10. “Create content that teaches. You can’t give up. You need to be consistently awesome.”

11. “A wise man never knows all, only fools know everything.”

12. “Someday is a dangerous word.”

 

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