“Primarily, she’s transparent with her audience. Rachel creates transparency with her audience by talking about how amazing one of her clients is, and even mentioning that the client gives her more credit than she deserves.” – Neil Patel
“Rachel’s infectious spirit and energy help encourage us all to dream big and keep going. She’s always providing so much value and is genuine in her pursuit of helping others achieve the success they are dreaming of.” – Shasta Mott
These are just a few of the glowing recommendations that Rachel gets from top online entrepreneurs and influencers all over the globe.
Rachel has a unique understanding of how to capture the hearts of people, and she has used this knack to bring success to her clients, and ultimately to her career as a social media expert.
It is not just in business circles where Rachel’s magical touch is felt. Rachel also does great work for deserving communities.
She went all out and set up a campaign to raise funds for those who were affected by Hurricane Maria in Puerto Rico.
Rachel also supports Operation Underground Railroad, a non-profit organization that sets out to free young children from sex slavery.
Rachel Pedersen is proud to be a loving wife and a doting mother to three lovely children.
Rachel Pedersen – Education and Volunteering
Rachel Pedersen did not follow the kind of education you would expect, given her success as “The Queen of Social Media.” Let us take a brief look at her education and volunteering life.
Champlin Park High School
Rachel graduated from Champlin Park High School, where the activities she took included Theater, FCA, Dance line, Cheerleading, and being a member of the Student Council.
North Central University
Rachel Enrolled at the North Central University in the year 2007.
She was involved in various activities such as being a member of the Student Activities Committee, Music Leadership, and Volunteer Work.
Feed My Starving Children
In January 2001, Rachel started Volunteering at “Feed My Starving Children” a disaster and humanitarian relief organization and has been doing so ever since, a period of more than 20 years.
Rachel says that it has been a joy to work with Feed My Starving Children over the years. She says that the mission of the organization is so much needed.
Rachel looks forward to the day that she can bring her children to take part in this volunteering opportunity, just like her dad did for her.
Rachel has been a team member in the Children’s Room, at the Substance Church since the year 2001. She is still at it after more than 20 years.
The Career Path of Rachel Pedersen
When Rachel talks about her career path, you see a person who is real and not afraid to talk about her failures, even as she unashamedly brags about her successes.
When talking about her professional story, she proudly says that it was in the year 2016 when she decided to become the BOSS of her own life; her time; her dreams; her paycheck; her growth.
She talks of the move as being a huge gamble, given that she drooped out of college, had no savings account, and no safety net offered by friends, family, or circumstances.
She, however, had to make the decision. She had to crack the code. She had to become a successful social media manager.
Let us take a look at her career, before that moment in 2016, and after, and see just how she got to where she is today.
Premier Health Chiropractic
Rachel worked as an Administrative Assistant for Premier Health Chiropractic, where she was able to learn the systems of the chiropractic industry. At this time, she got a healthy understanding of the importance of demographics in advertising.
She worked under the Director of Marketing at Health Expos, among many other events, where she was able to promote their company.
She says that she garnered a lot of connections from such events, and these proved to be useful later on since most of the leads quickly turned into clients.
Lettuce Entertain You Restaurants
Between May 2009 and August of the same year, Rachel worked as a Corporate Management Interne for Lettuce Entertain You Restaurants (LEYE), in the St. Paul Area of Greater Minneapolis.
She learned the duties and responsibilities that come with being a restaurant manager while working at LEYE.
She attended seminars and educational classes where she learned a lot about how to oversee a restaurant.
She was able to extend this knowledge to the management side of business, especially where it relates to costs per square foot, overheads, and the bottom line.
During this time, she came up with a concept for a brand new LEYE restaurant. This included a new menu design, an interior design of the restaurant, and an expense report.
When she finished her internship, she was flown to Chicago to present the concept to Richard Melman, the founder of LEYE. She recalls that the experience was exciting and fun.
Mrs. Winner’s Chicken & Biscuits
Between March 2014 and February 2017, Rachel worked as the Director of Marketing for Mrs. Winner’s Chicken & Biscuits.
She is proud to have worked hard to reestablish this Southeaster staple brand.
She had a lot of roles and she is accredited for handling the following:
- Target Market Analysis
- Social Media Marketing
- Content Marketing
- Strategic Branding
- New Business Development
- Brand Analysis
- Franchise Marketing and Development
- Voice of the Customer establishment
- Crafting initiatives and promotions customized to fit their budget and demographics.
- Developing, implementing, and adjusting their brand strategy, which included the 5 pillars strategy.
- Communicating and leading their cross-functional teams.
- Exploring B2C marketing techniques.
And a lot more.
The Huffington Post
Between the year 2016 to 2018, Rachel was a contributing writer for the Huffington Post.
She wanted to empower women entrepreneurs and small business owners to live the lives they have always wanted to live without any fear or doubt pulling them back.
You can see some of her writings for Huffington Post on her author page here.
Rachel Pederson | Social Media United
In November 2015, Rachel decided to strike out on her own and started her own business, Rachel Pedersen, and an online learning program for aspiring social media managers, Social Media United.
She used her knowledge to help business owners to break the “Glass ceiling” of opportunity, and her campaigns have borne fruit for many of her clients.
- She was able to achieve a 7,134% growth rate for an organic skincare company.
- She helped generate more than 3 million dollars in revenue for a fitness company.
- She helped a coach reach out to more than 12 million people.
These are just a few of the business owners who owe their success to Rachel Pedersen.
The Viral Touch
In 2015, Rachel also started a coaching program, “The Viral Touch”.
This is a 365-day marketing strategy plan, which you can use to make your business go viral.
It encompasses areas such as strategic marketing content, your missions, your market needs, and your message.
The plan is to have certainty for the next 365 days, that you will be able to create content that will go viral, every time.
Many people who have gone through this plan pay glowing testimony that it actually works.
The plan allows you to work efficiently, and save more time to do other important things with your life.
Rachel Pedersen – Podcasts about Life and Work
Rachel Pedersen hosts a podcast, in which she talks about various issues about succeeding in your work, as well as in your life.
She covers topics related to success on social media and also shares some of the challenges she has gone through in life and how she overcame them
Rachel has built an empire, from being a freelancer to a 7-figure entrepreneur.
You can listen to some of the episodes that she has prepared here.
Rachel Pedersen – Great Advice and stories on YouTube
Rachel Pedersen has a thriving YouTube channel, where she shares personal stories, as well as gives business advice, on digital and social media marketing.
There is a lot of inspirational stuff on this channel, and we shall just sample a few of these.
Sleazy or Sales | 10 Ways to Make Selling Feel Natural
If there is one thing that many entrepreneurs fear, is making a sales pitch.
It is somewhat bearable when you write a sales pitch and send it by email, because you have the shield of distance, and whether you get a sale or your pitch is rejected, it does not hurt as much.
Now think about when you want to create a sales pitch face-to-face with a prospective customer, or a room full of people you want to convert into your customers…
It can turn you into a nervous wreck, right?
In this video, Rachel talks about 10 things that you can adopt to become better at sales; the personal sales kind where you have to face people in real-time.
She talks about how she got her sales experience when working in various capacities at places like Taco Bell, among others.
She had to talk sales to people in person.
She, therefore, cultivated a level of comfort when it comes to making a sales pitch.
However, she still confesses that making a sales pitch to a room full of people still makes her nervous, because she opens herself up to criticism, some of which is fully uncalled for.
Rachel also talks about how some “bottom feeders’ will do anything to make a sale. They do not care whether they use the most manipulative of methods, as long as they make the sale.
This is why this video is great.
It talks about 10 things you can do to make a successful sales pitch, and still feel better about yourself in the end.
This may be a concept that is alien to people who attend some “crazy” sales coaching sessions, where all that they learn is how to make a sale at all costs.
Watch this video and learn to be a successful, yet conscientious salesperson.
How to Generate 6 Figures as a Freelancer Without Working 80+ Hours Per Week
Freelancing can be a challenging way of making a living, right? Well, according to Rachel Pedersen, Freelancing can be a wonderful way of making money, and a living, if you know how to find the right clients.
This video is a goldmine of information for anyone who is working as a freelancer.
Rachel knows that it is not always easy to get your foot inside the door and get gigs without spending hours networking.
In this video, Rachel shares some specific steps that you should follow to generate a six-figure income, working as a freelancer, without spending 80+ hours a week slogging through your work.
The tidbits that she shares cover topics such as:
- The High-Ticket Mindset – she goes on to explain why everything that you have learned about working with clients as a freelancer is totally wrong, and how it sets you up for failure.
- The Expert Framework – she explains the things that experts know (that you do not) that enable them to grow their earnings faster.
- How to “Screw Hustle” and get the results that you want without having to work late in the evening and even on weekends.
This video is inspiring and has unique insights into what freelancers do wrong.
Issues such as feeling like you cannot perform well, because you do not have the requisite academic qualifications, or simply nervousness, can affect the price that you pitch to a client.
She goes on to talk about the things that really affect the earnings of freelancers.
If you are a freelancer and want to start getting “high ticket clients” earning double or triple what you earn right now, without overextending yourself, then this is a video that you should watch.
How To Get Stuff Done When You’re Not Motivated
Every entrepreneur has at one time had to struggle with getting this done, especially when they felt they were not motivated.
There are times, in business, when you are just not feeling it. You may be feeling unmotivated or uninspired to work. However, this does not mean that you cannot get things done.
In this video, Rachel shares 8 tips on what you can do to get stuff done when you do not feel motivated at all.
In the video, she takes a somber look at what makes people feel uninspired or unmotivated to get things done. They know what needs to be done, but they somehow find themselves bogged down by layers of issues.
Rachel goes on to explain some of these layers. She even talks about her struggles with getting things done simply because she has ADHD, a condition that makes it difficult to concentrate on anything for a reasonable time.
She talks about the various things that people think about that make them pause; she goes on to use an example of someone looking to make a video and post it online.
Some of the layers of questions that fill such a person’s mind are:
- What will people say?
- What will their comment look like?
- What if experts debunk what I am putting forth
These are just some of the common layers that people face when they feel unmotivated.
Rachel talks about solutions such as:
- Body Doubling
- Carrot or Stick
- Time and Gamification
- The best apps that she uses to improve her work
- Reality vs Perception
And a lot more.
Now if you truly want to overcome this hurdle, and get things done, even when you feel like you can’t get out of bed, then this is the video to watch.
Dean Graziosi’s Most Revealing Interview of ALL TIME With Rachel Pedersen
In this video, Rachel Pedersen has an interview with Dean Graziosi. Dean is a NY Times Best Selling Author, Sales and Marketing Expert, Investor, and Entrepreneur.
He is behind companies like Dean Graziosi Consulting and Mastermind.
This is perhaps one of the most revealing interviews that Rachel has ever hosted. Dean opens up about his personal life, his successes and struggles, and also his best advice.
There is one thing that inspires many new entrepreneurs, and that is to hear about successful people who had to overcome challenging situations to get to where they are at.
Dean talks about various aspects of his life, such as:
- What it is to be a dad
- His life with his wife and his married life
- How he overcame his fear to become visible
- Some of the hardest lessons that he has had to learn
- How to go about figuring your next step
- Where does he get the drive to succeed
- All about modeling successful people in his consulting business
- His biggest professional win
- On how he got to the next level, and onward to the top
Apart from talking about Dean and his challenges and successes, Rachel also talks about their background together, and how working together has helped her get to where she is today.
In her normal, casual ways, Rachel interviews with such inspiration, that you would be amiss if you missed watching it.
Learn more about Dean Graziosi, and his journey to success; learn about what you can do to steer your business and your life towards success.
Rachel Pedersen – Starting Out as an Author
Despite having such a huge influence in the social media world, Rachel has not fully embraced being an author.
She has published one book, which we will talk about briefly.
Unfiltered: Proven Strategies to Start and Grow Your Business by Not Following the Rules
The book is available in both Kindle and Hardcover versions.
Get pumped up to launch your own business, side hustle, or creative project; build your dreams on your terms; get unconventional wisdom from “The Queen of Social Media”.
In the year 2013, Rachel Pedersen was a single mom, struggling to get her life on track and fresh off of food stamps.
Three years later, she dared to leave her 9-to5 job and started a consulting business with her hubby.
Today, she is the founder and CEO of two companies with revenue running into millions of dollars. She is also an expert in every aspect of social media.
Rachel helps businesses to earn 10X or even 100X, with massive, needle-moving expansion.
How did she get there? Well, she did so without following somebody else’s rules.
With a smattering of personal stories, that help instruct and inspire her readers, Rachel’s book, Unfiltered, shares the lessons that she learned on her incredible journey from a welfare-dependent woman to a multi-millionaire.
The book gives you a new way to think about what success can look like in your life.
The book has a lot to offer, such as:
- Real Life experiences from Rachel’s clients and also her journey.
- Practical strategies to follow when starting and growing a business, including shrewd guidelines to dine your social media marketing.
- Essential practices that you cannot afford to take for granted – from building a solid support circle to cultivating good business habits.
- Advice that will help you hold on when your business entrepreneurship journey suddenly becomes an emotional roller coaster.
- A roadmap fording your unique way of getting ahead, without having to sacrifice the things that matter the most.
There is so a lot more advice that you can get from this book, so read it, and then continue to create your dream business and life.
Rachel Pedersen – Recommendations from People She Has Worked With
Rachel Pedersen has worked with various people and helped them improve their social media footprint.
Most of the people she has worked with were running small businesses that were having a difficult tie in getting a powerful social media presence.
Thanks to Rachel’s expertise in the field, she was able to help them raise their profiles on social media, as well as other digital marketing avenues.
Here are some of the recommendations she earned from these people.
Christopher is the Communications Director and CFO of Web Master at Warriors in Harmony and was at one time a client of Rachel’s.
Cristopher says that Rachel is one of the most trustworthy, down-to-earth, and authentic mentors he has ever had the pleasure of learning from.
She has a unique drive and leadership style. The community that she has working with her at Social Media United makes her one of the leading social media and digital marketing consultants today.
She is straight to the point when she is teaching about the principles of entrepreneurship… she does not fluff.
Christopher says that he was “lost in the sauce” without her help. He is fully grateful to know her and can’t wait to see what she does in her next ventures.
Katie is the founder of Monarch Social Media, a company that helps public figures and small businesses control the conversation on social media to increase awareness and revenue.
Katie has worked with Rachel in the past but in different companies.
Katie says that from the moment she first heard the name, Rachel Pedersen, she knew that Rachel was setting the bar to a whole new level when it came to social media management training.
Even if Rachel is a key influencer, and generally a “social media rock star”, she always has time to answer all questions posed to her, and never fails to equip others to do their work with excellence.
Katie says that businesses considering Rachel will find true understanding and competence on how and why social media works for every business.
Katie goes ahead and adds that social media managers considering working with Social Media United, will find a true teacher; a patient and competent one, with a true talent for mentoring and teaching others in their individual businesses.
Rob is a Senior Partner at The Alderman Group.
Rachel Pedersen was at one time a client of Rob’s.
Rob says that Rachel has a great intuition for brand voice. Quoting Rachel’s work at Mrs. Winters Chicken and Biscuits, Rob says that I showed that she likes to keep current on overall marketing trends. She then uses this knowledge to apply a personal touch and create engagement.
Rob continues to say that Rachel keeps an open mind, and is willing to follow new avenues to improve her performance to the benefit of the brand.
These are all perfect traits for a great Marketing Director.
Chelsea Nolan is a Professional Writer, Communications Specialist, and Marketing Strategist.
She works for both iMedia Brand Inc. and Christopher and Banks, a women’s clothing company.
Chelsea and Rachel both worked on the same team together.
Chelsea says that Rachel is a hard-working team member and quite ambitious. She had the pleasure of working closely with Rachel for 6 months.
Chelsea found Rachel to be a model co-worker, who is always up for a challenge and willing to help where she can.
Rachel brings a lot of passion and energy to everything that she does and she would recommend Rachel to anyone who is looking for an honest and reliable person to work with.
Sue is the CEO of MGT Consulting. MGT Consulting offers nonprofit management, business planning, visions, and strategy to its clients.
Sue was at one time a client of Rachel’s
According to sue, business owners wear many hats and juggle many balls; some of the hats fit better than others.
For Sue, their marketing hat was a bit of a struggle, so they turned to Prospectr for help.
Sue says that she has been very fortunate to work with Rachel during their tenure with Prospectr, and she helped bring them up to a level of insights and expertise that they highly value.
Sue says that she hopes others are fortunate enough to get a chance to work with Rachel because she will bring them to a better level of professionalism packaged in a great personality with the true spirit of working as a team.
Rachel Pedersen is the epitome of someone who has faced a lot of challenges in life and somehow managed to overcome them.
At one time, she was living on welfare stamps, and now she is an entrepreneur running two businesses that earn millions every year.
If you are facing a tough time, both in your work and personal life, then there are certain life lessons that you can learn from Rachel.
Follow some of her podcasts and watch her videos, and be inspired to perform better in your personal and work life.